Juliette Moulins
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Acquisition Strategy Manager

Currently Acquisition Strategy Manager at Sales Odyssey and passionate about the potential that digital marketing offers, I support clients on a daily basis on exciting projects. With a Master's 2 in Digital Marketing and Strategies and 8 years of experience, I specialize in creating strategies adapted to the challenges of each of my clients. My career has allowed me to develop great rigor and to listen attentively to the needs of my customers. But what motivates me every day is my relentless pursuit of learning and development to offer the best to our customers.

8 years of experience
Agency Acquisition Strategy Manager
Master 2 Digital Marketing and Strategies

À propos de moi

Currently Acquisition Strategy Manager at Sales Odyssey, I am capitalizing on 8 years of experience in digital marketing. Passionate about the potential that this field offers, I am dedicated to helping our clients develop tailor-made strategies that meet their needs and challenges. Here are a few things that have shaped my career:

  • Diverse experience: With 8 years in digital marketing, I have been Digital Strategy Manager in agencies and at the advertiser
  • Academic background: In addition to my Master 2, I also have a Master 1 in Strategic and Digital Communication Management
  • Pursuit of excellence: What motivates me every day is my relentless pursuit of learning and developing to offer the best to our customers

Mes compétences

En ce qui concerne mes domaines de compétence, j'ai une triple spécialisation pour aider les entreprises à atteindre leurs objectifs :

Digital strategy

Definition and monitoring of strategic plans

Customer acquisition

Development and implementation of acquisition plans

Digital strategy

Definition and monitoring of strategic plans

Community and social commitments

Beyond my professional life, I am deeply committed to causes that I am passionate about, thus contributing to my personal and professional development.

  • Scouts and Guides of France: 8 years of commitment
  • Web2day: an unmissable digital event in Nantes, I have been a volunteer for 7 years now

Trainings and certifications

I am a firm believer in the importance of continuing education and certification to stay at the forefront of my field.

  • Master 2, Digital Marketing and Strategies, IDRAC Business School
  • Master 1, Strategic and Digital Communication Management, SUP'DE COM
  • Voltaire certification
  • TOEIC

Past experiences

My professional background is a diverse mix of experiences that have shaped my vision and strengthened my skills, making me perfectly suited for my current role. I have thus occupied the positions of:

  • Digital strategy manager at the Augural/Stratéo agency
  • Digital project manager for the LMWR agency
  • Digital project manager for Consultim Group
  • Digital Marketing Manager at ADP

Ce que je préfère par-dessus tout

My favorite thing above all is when you take advantage of customer knowledge. We don't know everything, it's our customers who have all the key information. It is therefore necessary to succeed in working together, to bring out the most relevant. On the other hand, our capacity is to make them decisive elements for the strategy, to translate information into a lever of success for the company.

Ma raison d'être chez Sales Odyssey

The mindset that prevails at Sales Odyssey is unlimited audacity. Is an innovation emerging? We take the time to evaluate and test it. Is an unprecedented project on the horizon? We are establishing a method to control it. Faced with an unexpected situation (because it happens), we mobilize collectively to find the best solution. And all this is done with a form of simplicity, it's easy.

Ma vision du métier

Every day in my job, we have the opportunity to feel a form of adrenaline. Perfectly understanding the activities of our customers, controlling their products/services, identifying their own customers is a stimulating challenge. With each project, I dive into a complex puzzle. Asking the right questions leads to crystal-clear strategies, although finding the perfect answers can be difficult. What I especially like is the reward is almost immediate. A relevant acquisition strategy provides concrete and tangible results. It is a real injection of dopamine when you see that the proposed strategy works. On the other hand, if the strategy does not bear fruit, there is no room for boredom. It is then necessary to intensify efforts, understand the shortcomings and bounce back. It is this constant dynamic that makes my job exciting.

Juliette Moulins
Acquisition Strategy Manager