Marine Leroy-Digital Acquisition & Marketing Project Manager
Currently working as an Acquisition and Digital Marketing Project Manager at Sales Odyssey, I combine my passion for digital marketing with a solid education, acquired thanks to a Master in Web Marketing from ECV. My professional career has always been guided by my enthusiasm for digital marketing and an ambition to help clients achieve their goals.
After having cut my teeth on the advertising side, I discovered a real passion for agency work, seduced by the diversity of profiles and the complexity of the challenges that our clients face. What stimulates me on a daily basis? The taste for challenge, the constant interaction with our customers and the possibility of providing concrete solutions to various problems.
À propos de moi
Currently Project Manager Acquisition and Digital Marketing at Sales Odyssey, I specialize in creating and implementing digital strategies focused on efficiency and performance. With a strong customer relationship, I dynamically and rigorously support my clients in their acquisition challenges.
- Diverse experience: With more than 5 years in the digital marketing sector, I now support my clients in their acquisition operations.
- Academic background: In addition to my Master, I also have a Bachelor in Design and Management of Web Activities.
- Passion and commitment: Digital marketing drives many of my decisions today, I am convinced of its benefits for my customers. In this sense, I am committed to supporting them as effectively as possible.
Mes compétences
En ce qui concerne mes domaines de compétence, j'ai une triple spécialisation pour aider les entreprises à atteindre leurs objectifs :
My expertise encompasses deep SEO and SEA skills, with a particular focus on optimizing return on investment.
I use analytics tools like Google Analytics to make informed decisions and measure the impact of initiatives.
My expertise encompasses deep SEO and SEA skills, with a particular focus on optimizing return on investment.
Community and social commitments
From a broader perspective, I am firmly convinced that the digital field as a whole has an important social and community role to play.
- Roadie Volunteer for Web2day, an unmissable event in Nantes in the digital sector
- Volunteer as part of Nantes Digital Week, a week dedicated to digital players
- Mediator and volunteer at the Scopitone Festival for 4 years in a row
Trainings and certifications
Continuing education is a crucial component of any professional career, especially in a constantly changing field such as digital marketing.
- Master 2 Web Marketing
- Bachelor Design and Management of Web Activities
- Introduction to Looker Studio
- Google Analytics for Power Users
- Voltaire certification
- TOEIC
Past experiences
Before joining Sales Odyssey, I worked in various environments that allowed me to gain in versatility and expertise.
- Web Content Specialist at Nu Skin
- Webmarketing manager for Rivadis Laboratories
- Digital Communication Manager at Wigwam Conseil
Ce que je préfère par-dessus tout
What I appreciate the most is the dual requirements of our job: finesse in developing strategies and agility in implementing tools and operational tasks. And that, frankly, guarantees a daily life without monotony. There are always things to do, processes to refine, and new ways to explore.
Ma raison d'être chez Sales Odyssey
What I like the most about Sales Odyssey is the peaceful atmosphere in which I work. Here, no suffocating atmosphere as can be found in some agencies. Our priority is advice and quality. It's part of the company's DNA, and we know very well that it's easier said than done. And this very essence of the company is not only reflected in the quality of our services. There is a real balance of life that is cultivated. And that changes everything!
Ma vision du métier
In my job, the method is essential. For me, nothing beats the feeling of security that comes from a clearly defined process where each step is anticipated. The rigor that I want to establish naturally finds its place here, because it is at the heart of the success of projects: everything is in the management. I particularly appreciate the development of these processes, the reflection on the optimal organization, whether for us or for our customers. What gives me real satisfaction is to see the numbers speak for themselves. Dissect the data, put it into perspective and adopt a continuous improvement approach. Of course, this applies to all aspects of digital, but I must admit that I have a slight predilection for SEO. It's my guilty pleasure!
